Weird and Wacky Wednesdays: Volume 393

This week on Weird and Wacky Wednesdays: Updates in the world of legal advertising

This week for Weird and Wacky Wednesday, we are back to considering legal advertising. There are significant rules around legal advertising. If you go back fifty years, legal advertising was more or less forbidden, but because of court challenges, lawyers can now advertise. There are very specific rules and of course lawyers are great at finding loopholes. Constraint can provide the soil for significant creativity. The creativity of lawyers makes legal advertising always an interesting subject.

Like realtors, lawyers often end up on billboards or have their image plastered on the back of a bus. For years my colleague, Paul Doroshenko, was pictured on billboards around BC. A few years back I had my image on the back of buses in the Lower Mainland and on posters in bus shelters. It seemed like a good idea at the time. Drivers got to look at my face while being stuck in traffic. Every so often, someone tries something slightly different and it turns into a fight.

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